CASE STUDY LIVE

Unicredit Bank Champions League Trophy Tour

What

In 2016, the UEFA Champions League Trophy Tour began its eight trip through Europe where the City of Belgrade and UniCredit Bank organized the arrival of the popular ‘big eared’ Trophy in Serbia. Agency was provided with the highly responsible task of event management throughout 4 different cities. In all, we have managed 10 events within 11 days in Belgrade, Niš, Subotica and Novi Sad. In a nutshell, event management consisted of the settings of venue and artist booking, football playfields settings, activities for other sponsors, gathering licenses from municipalities, coordination of all teams, etc.

WOW

UEFA Champions League Trophy Tour consists of multiple activities, but the most popular moment is definitely the opening of the Trophy Tour and the start of UEFA Champions League Anthem. Our agenda for the public square event was consisted of numerous interesting and engaging activities starting from trophy visit during the morning program, the technical opening of the Trophy Tour truck, starting of the Champions League anthem, setting up the Trophy on Balcony, introductory program on Public Square with the drummers, opening of the kids football tournament, signature session with Mr. Cafu at the football pitch and in the truck and closing of the tour with Mr. Stevan Dika Stojanovic. That combined with 10 events in four different cities, press events and VIP events made this Champions League Trophy Tour one of the most engaging events of this kind in Serbia.

10

EVENTS IN 11 DAYS

4

DIFFERENT CITIES

15,000 +

VISITORS

Gallery

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Quote

#uefachampionsleague#unicreditbank#trophytour

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